Web Survey Bibliography
The audience plays an important role in the journalistic context. The audience implications of journalistic work and output, business matters and policy making requires knowledge of public preferences and whether and how they take part in the news. Mixed-mode survey designs including Web and mail are becoming increasingly common in audience research, but it is unclear how mixing the survey modes affects the results. With the possibility of increasing response rates, is the risk of degrading the quality of answers. As audience research constitutes an important cornerstone of journalism studies, and because survey design including the Web is becoming more and more attractive, it is relevant to study the implications of merging audience data from different collection modes. This large-N survey provides a unique opportunity to analyse representative data on the matter. Altogether, 6603 respondents completed the survey, of whom 7.5 per cent chose the Web mode. Both habitual questions and opinion questions on different media were included in the study. The largest differences were found for item non-responses, whereas response distribution among respondents only differed to a small extent due to mode. There is no urgent need for caution when combining mail and Web responses in one data-set. However, thorough analyses of item non-response are necessary to control measurement errors when surveying media audiences and habits of using digital and other media in mixed-mode designed surveys.
Web survey bibliography (4086)
- App vs. Web for Surveys of Smartphone Users: Experimenting with mobile apps for signal-contingent experience...; 2015; McGeeney, K.; Keeter, S.; Igielnik, R.; Smith, A.; Rainie, L.
- Using Video to Reinvigorate the Open Question; 2015; Cape, P.
- On the Go: How Mobile Participants Affect Survey Results; 2015; Barlas, F. M.; Thomas, R. K.
- The Matrix Lives On: Improving Grids for Online Surveys; 2015; Thomas, R. K.; Barlas, F. M.; Graham, P.; Subias, T.
- Variance Estimation for Surveys from Internet Panels ; 2015; Rivers, D.
- Sensitivity Analysis of Bias of Estimates from Web Surveys with Nonrandomized Panel Selection; 2015; Beresovsky, V.
- Detecting Fraud in a Survey Sample Recruited Online; 2015; Brown, D.; Dever, J. A.; Augustson, E.; Squiers, L.
- Survey Treatments and Response Modes: Bayesian Survival Analysis with Competing Risks; 2015; Minato, H.
- Purposefully Mobile: Experimentally Assessing Device Effects in an Online Survey ; 2015; Barlas, F. M.; Thomas, R. K.; Graham, P.
- Use of Smartphones as a New Survey Mode: A Feasibility Study ; 2015; Hu, S.; Freedner-Maguire, N.; Dayton, J.; Neff, L.
- Using equivalence testing to disentangle selection and measurement in mixed modes surveys ; 2015; Cernat, A.
- What do web survey panel respondents answer when asked “Do you have any other comment?”; 2015; Schonlau, M.
- On Climbing Stairs Many Steps at a Time: The New Normal in Survey Methodology; 2015; Dillman, D. A.
- Mobile Research Methods: Opportunities and challenges of mobile research methodologies. ; 2015; Toninelli, D. (Ed.); Pinter, R.; de Pedraza, P.
- Effect of Web-Based Versus Paper-Based Questionnaires and Follow-Up Strategies on Participation Rates...; 2015; Kilsdonk, E.; van den Heuvel-Eibrink, M. M.; van Dulmen-den Broeder, E.; van der Pal, H. J. H.; van...
- Polling Error in the 2015 UK General Election: An Analysis of YouGov’s Pre and Post-Election Polls...; 2015; Wells, A.; Rivers, D.
- Cell Phone and Face-to-face Interview Responses in Population-based Sur- veys - How Do They Compare?; 2015; Ghandour, L.; Ghandour, B.; Mahfoud, Z.; Mokdad, A.; Sibai, A. M.
- Collecting Health Research Data - Comparing Mobile Phone-assisted Personal Interviewing to Paper-and...; 2015; van Heerden, A. C.; Norris, S. A.; Tollman, S. M.; Richter, L. M.
- The Effects of Questionnaire Completion Using Mobile Devices on Data Quality. Evidence from a Probability...; 2015; Bosnjak, M.; Struminskaya, B.; Weyandt, K.
- Are Sliders Too Slick for Surveys? An Experiment Comparing Slider and Radio Button Scales for Smartphone...; 2015; Aadland, D.; Aalberg, T.
- Evaluation of an Adapted Design in a Multi-device Online Panel: A DemoSCOPE Case Study; 2015; Arn, B.; Klug, S.; Kolodziejski, J.
- Maximizing Data Quality using Mode Switching in Mixed-Device Survey Design: Nonresponse Bias and Models...; 2015; Axinn, W.; Gatny, H. H.; Wagner, J.
- Web Surveys Optimized for Smartphones: Are there Differences Between Computer and Smartphone Users?; 2015; Andreadis, I.
- Usability of the ACS Internet Instrument on Mobile Devices; 2015; Horwitz, R.
- Explorations in Non - Probability Sampling Using the Web; 2015; Brick, J. M.
- On Bias Adjustments for Web Surveys; 2015; Fan, L.; Lou, W.; Landsman, V.
- Are they willing to use the web? First results of a possible switch from PAPI to CAPI/CAWI in an establishment...; 2015; Ellguth, P.; Kohaut, S.
- Web panel surveys – a challenge for official statistics; 2015; Svensson, J.
- Estimation with Non-probability Surveys and the Question of External Validity; 2015; Dever, J. A.; Valliant, R. L.
- Measurement Properties of Web Surveys; 2015; Tourangeau, R.
- Measuring Political Knowledge in Web-Based Surveys: An Experimental Validation of Visual Versus Verbal...; 2015; Munzert, S.; Selb, P.
- Validation of the new scale for measuring behaviors of Facebook users: Psycho-Social Aspects of Facebook...; 2015; Bodroza, B.; Jovanovic, T.
- Adding Postal Follow-Up to a Web-Based Survey of Primary Care and Gastroenterology Clinic Physician...; 2015; Partin, M. R.; Powell, A. A.; Burgess, D. J.; Haggstrom, D. A.; Gravely, A. A.; Halek, K.; Bangerter...
- Can Non-full-probability Internet Surveys Yield Useful Data? A Comparison with Full-probability Face...; 2015; Simmons, A.D.; Bobo, L. D.
- Participation rates, response bias and response behaviours in the community survey of the Swiss Spinal...; 2015; Fekete, C.; Segerer, W.; Gemperli, A.; Brinkhof, M.W.G.
- The Cathie Marsh lecture: What does the failure of the polls tell us about the future of survey research...; 2015; Sturgis, P., Matheson, J.
- GreenBook Research Industry Trends Report; 2015; Murphy, L. (Ed.)
- Designing web surveys for the multi-device internet; 2015; de Bruijne, M.
- Data Quality Standards in Mixed Mode Surveys; 2015; Bremer, J.; Barbulescu, M.; Bennett, J.
- Mobile Surveys for Kids: Making Surveys G-rated; 2015; Simpson, B.
- Changing from CAPI to CAWI in an ongoing household panel - experiences from the German Socio-Economic...; 2015; Schupp, J.; Sassenroth, D.
- Rating Scales in Web Surveys: A Test of New Drag-and-Drop Rating Procedures; 2015; Kunz, T.
- A Review of Issues in Gamified Surveys; 2015; Keusch, F.; Zhang, Che.
- Mobility Enabled: Effects of Mobile Devices on Survey Response and Substantive Measures; 2015; Barlas, F. M.; Randall, T. K.
- Innovations in Email Invitation Design for Today’s Digital World; 2015; Saunders, T.; Kessler, A.
- Gamification in Survey Research: Do The Results Support The Evangelists?; 2015; Pashupati, K.; Weber-Raley, L.
- What They Can’t See Can Hurt You: Improving Grids for Mobile Devices; 2015; Randall, T. K.; Barlas, F. M.; Graham, P.; Subias, T.
- Same, Same but Different: Effects of mixing Web and mail modes in audience research; 2015; Bergstroem, A.
- Comparison of telephone RDD and online panel survey modes on CPGI scores and co-morbidities; 2015; Lee, C.-K.; Back, K.-J.; Williams, Ro. J.; Ahn, S.-S.
- An Empirical Test of Nonresponse Bias in Internet Surveys; 2015; af Wahlberg, AE; Poom, L.